Barrett-Jackson, dubbed “The World’s Greatest Collector Car Auctions,” will offer more than 1,100 genuine automobilia items with no reserve during the Scottsdale Auction at WestWorld of Scottsdale March 20-27. The highly coveted collectibles offered during the Automobilia Auction – which will cross the block daily beginning Monday, March 22 – include over 60 original neon porcelain signs, over 35 beautifully restored gas pumps, and many items from the Larry Winkler and Laguna Euro collections.

Included in the 1,100-item offering at the Barrett-Jackson Automobilia Auction will be more than 400 pieces from the Larry Winkler Collection. Among the authentic collectibles in the collection are more than 20 original neon signs, 10 original kiddie rides and approximately 15 restored gas pumps, as well as hundreds of pieces from auto dealerships and soda-related collectibles.

Another Automobilia Auction highlight will be approximately 30 pieces from the Laguna Euro Collection. Many of the rare items feature European sportscar brands, including Ferrari, Maserati, Lamborghini and Alfa Romeo. Among those crossing the block in Scottsdale is a near-impossible-to-find late 1960s Lamborghini Service Porcelain Sign that is in excellent condition.

“Automobilia has become a critical part of the collector car hobby over the last decade,” says Craig Jackson, chairman and CEO of Barrett-Jackson. “When demand for authentic automotive art and décor skyrocketed in the early 1990s, we were the first to respond with a dedicated automobilia auction. Today, the quality of automobilia like pieces found in the Winkler and Laguna Euro collections are coveted by collectors worldwide.”

A meticulously restored 1965 Shelby GT350 from the personal collection of Barrett-Jackson Chairman and CEO Craig Jackson will headline a group of highly desirable 1960s-era Shelby cars to be sold at no reserve during the auction. One of the world’s greatest examples of the first-year Shelby GT350, more than 2,000 man-hours were invested in the museum-quality restoration of this “triple crown-winning” historic and low-mileage former PR car.

Barrett-Jackson also announced that VIN 001 of a pair of new exciting high-performance cars, the 2022 Cadillac CT5-V Blackwing and CT4-V Blackwing will be sold to benefit charity during the Scottsdale auction. One hundred percent of the hammer price from both first-production performance sedans will benefit Black Ambition, a PolicyLink nonprofit initiative launched by Pharrell Williams that provides a bridge to success for Black and Latinx entrepreneurs who are launching tech, design, healthcare and consumer products/services start-ups. To date, Barrett-Jackson has helped raise more than $127 million for more than 130 local and national charitable organizations.

COVID-19 Safety Measures
Barrett-Jackson is committed to the health and safety of all its guests, sponsors, vendors, partners and media during its in-person events, according to the organization. The company is closely following local, state and federal health and safety protocols.

To help maintain physical distancing guidelines recommended for live events, the auction arena during Barrett-Jackson’s 2021 Scottsdale Auction will be limited to bidders, consignors and their guests. Tickets to the event can be purchased by the general public online in advance only. Enhanced live online and phone bidding options will be available for registered bidders.

Other safety measures already in place for the Barrett-Jackson 2021 Scottsdale Auction include:
• General admission tickets are available for purchase online, in advance only (no gate sales).
• Access to the auction arena will be restricted to bidders, consignors and their guests on auction days.
• Face coverings required for all guests ages 2 and above (indoors and high-trafficked outdoor areas).
• No-touch temperature checks for all attendees prior to entering.
• Clear bag policy for all guests.
• Directional signage and ground marking for physical distancing requirements.
• Enhanced on-site cleaning procedures.
• Readily available hand sanitizer.
• Advanced filtration and air treatment technologies at WestWorld.

“We take the health and safety of our guests extremely seriously,” says Craig Jackson, chairman and CEO of Barrett-Jackson. “We were lauded for the efforts we took to help create a safe environment for our guests during our Fall Auction in Scottsdale last year, and we want to go even further than what was done during that event. We’re extremely pleased about the added safety Draganfly will bring to our Scottsdale Auction, and we’ll continue to implement new health solutions as they become available.”

For safety protocols and information about the 2021 Scottsdale Auction, visit