Photo courtesy of Swish Factory

Swish Factory, Arizona’s first dedicated basketball shooting facility, officially opened its doors in July. Nestled along the 101 at 9299 W. Olive Ave., Suite 408, this state-of-the-art sports complex brings an innovative approach to basketball training and recreational playing to the city of Peoria.

The sprawling 4,000 square-foot indoor court, equipped with 10 individual shooting bays, promises an experience that caters to all basketball enthusiasts, from beginners to seasoned athletes. With each bay hosting top-of-the-line Shoot-A-Way “Gun” 12k machines, players can shoot up to 600 times in 30 minutes, a perfect setting for those looking to enhance their shooting skills and enjoy the exhilaration of the game.

Unique to Swish Factory are two of the shooting bays situated on the baseline, extending beyond 22 feet to enable practice for the crucial “Corner 3” shots. The remaining eight front-facing bays are designed with markings for a 15-foot free-throw, a 19’9” three-pointer, and a 23’9” NBA distance. The setup is designed to provide real-world practice scenarios to help players perfect their form and achieve that satisfying “swish” consistently.
All bays also come with 72” regulation backboards and custom Wilson Evolution basketballs to create an environment that replicates an authentic basketball game scenario, further enhancing the practice experience for players.

Swish Factory’s primary focus is to elevate the players’ shooting technique. By employing high-tech equipment and a detailed, precision-based layout, the facility seeks to empower players to unlock their full shooting potential, paving the way for victories on the court.

The opening of Swish Factory adds a new dimension to Arizona’s sports scene. By offering a dedicated environment for basketball shooting, the facility aims to cultivate a passionate community of players, making it a must-visit destination for all basketball lovers in and around the Peoria area.

Step into Swish Factory and experience the thrill of precision shooting and the satisfaction of seeing the ball glide effortlessly through the net. Whether you’re a budding player looking to hone your skills or an experienced player seeking the right training ground, the Swish Factory provides the equipment, the space, and the inspiration you need to elevate your game.

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